On Sunday April 6th Gillette Stadium will host Sneaker Social: Massachusetts' largest Sneaker and streetwear event ever! Besides being the largest, it is expected to be a great event with tons of things to see and do. Like most sneaker shows, attendees will be able to buy, sell, and trade sneakers but it only starts there.

A $15 Pre-sale ticket will get you into the event hosted by DJ Clark Kent in the 40,000 sq. ft. Putnam Club at Patriot Place. You'll have the chance to connect with some of your favorite brands including Saucony, Johnny Cupcakes, and of course Schoolzonehats! Some of New England's premium streetwear spots will be in attendance including Persona Premium Goods, Jiberish Armory, AWOL, and the streetwear powerhouse website Karmaloop. Some of YouTube's most popular sneaker and streetwear channel hosts will be in attendance including Jacob of AlwaysFreshApparel who has featured our Mayan King, Polar Bear, and American Woman snapbacks on his channel.
Many special events will be going on such as live DJ performances, giveaways, raffles of sold out product, on-site sneaker reviews, sneaker knowledge contests, meet and greets, and at least two guest speakers. One being the inspirational founder of Johnny Cupcakes: Johnny Earle and another being the Founder/CEO of streetwear giant Karmaloop; Greg Selkoe.



Schoolzonehats will be in full effect at Sneaker Social as this will be our first "pop-up shop". We will have our catalog available for purchase with the exception of the black on black Original 3 which is very low stock. We will be accepting cash and credit/debit. We will be showing the video edits that we have recorded with our various sponsored athletes on a TV at the booth and from 2-4pm we will be having a meet and greet at the booth with sponsored WIBA Champion Shelly "Shelito's Way" and Women's Pro Boxer Kali "KO Mequinonoag" Reis! We've also invited sponsored Bellator MMA fighter Brennan "The Irish Bad Boy" Ward fresh off his impressive performance against the Bellator Middleweight Champion.

The best part about the Sneaker Social event is that a portion of revenue will be donated to Cradles to Crayons which helps provide for children age 12 and under living in low income homes. We hope to see you at the event!

Written by Justin Holmander — April 05, 2014

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